What is multitasking? Does it even really exist? Or is it all in our heads?
Take an example from the domestic realm: Have you ever tried to wash dishes and clothes at the same time? If so, you probably found it nearly impossible to manually do both at the same time. That’s why washing machines and dishwashing machines were invented. What used to be a physical task has become a mechanical one.
So, give up on multitasking. The very idea is really nothing more than a myth and a scientifically impossible phenomenon. Psychologists have even shown that it is impossible for the human mind to completely focus on more than one thought at a time.
Of course you may think you’re above all this: You may think you’re some big shot because you are doing more than one thing at a time. But you are living in fantasy land. You’re allowing your pride to stunt the growth of your true potential.
What’s more, you may be scrambling your brain: In his book, The New Psycho-Cybernetics, Maxwell Maltz quoted popular television detective, L.T. Columbo’s wisdom on this note: “Sometimes, my thoughts,” Columbo says: “It gets like a traffic jam up here.”
“Traffic jam” is the perfect metaphor: All successful entrepreneurs know that they cannot perform at the highest peak of their potential when a traffiic jam is going on in their heads. In Psycho-Cybernetics, Maltz asserted, “Peak performers virtually worship at the altar of ‘focus’ and ‘concentration,’ working tirelessly to achieve it, for very good reason: Concentration is a major key to minute-by-minute success in any endeavor.”
It doesn’t matter what your business venture is. The hardest thing about being successful is not your business’s mechanics. It’s the staying focused part that makes the difference.
So, when you are attempting to “multitask” (an impossible feat), what you are doing is reducing the amount of focus and concentration…