The Juicero story is a funny one in some ways and a sad one in others, so let’s just assume they cancel each other out and admire the machine itself in a nice judgment-free moral vacuum.
Or rather, let’s let someone qualified do it for us. Ben Einstein, general partner at Bolt, served up this excellent teardown of the Juicero on the company blog. If you were wondering how a juice press could possibly cost $400… well, this is how.
Without getting into the nitty-gritty (Einstein does it far better than I would, anyway), the…