For startups, networking is like a booster shot. It gives entrepreneurs a chance to meet like-minded people, learn from them, and think out of the box. Meetups such as the Vodafone ‘Think Big, Scale Right’ event recently held in Bengaluru provide a great platform for entrepreneurs to interact, and take away valuable pointers on how to drive their company’s growth.
As a startup, there are several challenges to overcome. The meetup mainly focused on how startups can overcome some of these problems.
Speaking at the event, Shehzad Karkhanawala, Senior Marketing Manager at global SD-WAN company Aryaka, said, “The best approach for a company to succeed and scale is to create something that’s valuable to the end customer. That, and getting the right people on board. You need to find the right kind of talent. There are always going to be people smarter than you. If you’re lucky enough to find them, hire them.”
He added, “As we scaled, we found that we need people with definite skill sets. That shift from generalists to specialists needs to happen.” He went on to explain how it is important for startups to market their product to target customers such that the latter can actually visualise their product.
Ajay Sehgal, Senior Vice President – SME Business at Vodafone Business Services, said that resolution of customer problems should be one of the main areas of focus for a startup. In…