Shampoos, conditioners, treatments, oils, primers — you name it. Hundreds, if not thousands, of dollars have been spent in pursuit of luscious, flowing locks. But whatever goop you try, or however many raw eggs you crack onto your hair in the shower, it’s hard to tell if anything actually works.
L’Oreal, Kerastase and Withings are looking to change that with the Kerastase Hair Coach Powered by Withings, announced today at CES. And what exactly is a Hair Coach? A smart brush, of course.
The brush makes use of Withings’ sensors and “signal analysis” algorithms developed by L’Oreal’s Research and Innovation Technology Incubator to evaluate the health of your hair, as well as measure the impact of different hair care routines.
It works via a microphone, 3-axis load cells,…