The first step of any salesperson is to figure out who to pitch, but some of them are wasting time targeting the wrong prospective clients.
That’s the premise behind Node, a startup that says its platform uses artificial intelligence to find sales leads. In “stealth mode” for the past 2.5 years, the company is now announcing a $10.8 million venture financing round led by Avalon Ventures, with participation from Mark Cuban, NEA and Canaan Partners.
Cuban told TechCrunch that he invested because “it is an incredible company that is changing the game for sales intelligence.” He says that with Node, “selling is no longer hunting and gathering. They make…