Image Credit: Shutterstock / betto rodrigues
An automaker’s logo can and perhaps should be as recognizable as its cars, if not more.
That makes logo design a very important task.
Tesla’s logo is certainly not anonymous, but it turns out there’s more to it than may be immediately apparent.
What looks like simply a stylized “T” is actually a reference to the company’s products, Tesla CEO Elon Musk said in a recent tweet (via Motor1).
The Tesla logo is intended to represent the cross-section of an electric motor, Musk explained to a querying Twitter follower.
Musk seemed to be referring to the main body of the “T” as representing one of the poles that stick out of a motor’s rotor, with the second line on top representing a section of the stator.
