With smartphone ownership reaching 80%, and the average American spending nearly 2 hours on their smartphone each day, no company should be underestimating the importance of mobile marketing. But as hard as you try, it is difficult to get mobile marketing right. This is why you need to check Moburst, the growing Mobile Marketing offering that is pulling out all the tricks to help your presence in the growing mobile scene. The company has opened three branches in two countries, with more growth to come.
AlleyWatch chatted with the Moburst team about their offering.
Tell us about your product or service.
Moburst is a full service, global mobile marketing company that helps companies grow their app and mobile business. After redefining hundreds of apps and A/B testing every possible feature in every vertical, our team knows what works for each product, and how to deliver the most relevant experiences for each user. We love solving clients’ tough mobile challenges and believe that the combination of creative thinking, advanced technology, and data drives (success/performance) at scale. Hundreds of companies from local startups to large global brands such as Google, Deezer, Gett, New-York Fashion Week and Pfizer have leveraged our strategy, product, creative, app store optimization (ASO) and media services to enhance their product and maximize their KPIs. Every day, our team’s mission is to innovate creative solutions that connect brands with highly targeted audiences that convert into loyal users.
What inspired you to start the company?
We saw that a real gap existed between what brands and companies needed for their mobile presence, and what the market was offering them. We knew digital marketing agencies were not mobile experts, and were approaching mobile as a small piece of marketing, instead of recognizing the…