Facebook Developing New Streaming Video App for TVs

There’s no shortage of streaming apps available for your TV today, but soon there may be a new one from Facebook.

The Wall Street Journal, citing unnamed sources, on Tuesday evening reported that Facebook is developing a “video-centric” app for set-top boxes such as Apple TV. The report notes that Facebook is in talks with media companies to license “TV-quality programming,” which it might distribute via the app as a premium feature.

Most of the video content on Facebook today consists of short clips. This new content would be longer — around 10 minutes — and similar to the stuff you’d see on TV. “Content could include scripted shows and sports and entertainment content created specifically for the platform,” the Journal reported, citing “media executives familiar with the discussions.”